Visit Us at Pure London
London Olympia · July 7-9, 2026
Date
July 7-9, 2026
Venue
London Olympia, West Kensington
Booth
Booth details coming soon
What to Expect
Explore 70+ styles, feel our fabrics, and discuss custom orders with our team.
JE.CHER is showcasing our latest faux fur collections at Pure London 2026. Meet our team, explore our fabrics, and discover how we can bring your vision to life.
Featured Exhibition Pieces

Pomegranate Fur Jacket
From £23

Cream Plush Coat
From £31

Brown Fur Jacket
From £29

White Fur Coat
From £26

Leopard Print Fur Coat
From £26

Tiger Gray Fur Coat
From £28

Purple Fur Jacket
From £26

Black Fur Coat
From £28

Cream Plush Midi
From £29

White Fluffy Jacket
From £28

Dual-Tone Fur Coat
From £28

White Fur Midi
From £23

Royal Blue Fur Jacket
From £23

White Short Fur Jacket
From £23

Patterned Short Fur Coat
From £28

Tiger Gray Short Jacket
From £19

Textured Gray Coat
From £28

Gray Textured Jacket
From £24

Silver Gray Plush Coat
From £34

White & Blue Fur Coat
From £29

White Midi Fur Coat
From £24

Gray-Brown Fur Coat
From £24

Deep Brown Fur Coat
From £28

Lynx Print Fur Coat
From £31

Classic Fur Vest
From £21

Pink Fur Vest
From £21

Brown Fur Vest
From £18

White Fur Vest
From £21

Brown Long Fur Vest
From £33

Brown & Red Fur Vest
From £28

Suede-Trimmed Fur Vest
From £19

Denim Reversible Coat
From £44

Denim Fur Reversible
From £44

Suede Reversible Jacket
From £28

Suede Short Reversible
From £28

Brown Reversible Suede Coat
From £34

Paisley Reversible Coat
From £33

Gray Reversible Coat
From £26

Textured Reversible Coat
From £33

Brown Leather Reversible
From £31

Tan Shearling Coat
From £28

Silver Fox Fur Coat
From £38

Cream Fur Midi Coat
From £29

Brown Shearling Jacket
From £29

Silver White Fox Coat
From £33

Brown Fur Collar Coat
From £31

White & Pink Fur Jacket
From £26

White & Cream Long Fur Coat
From £28

Black Leather Fur Coat
From £31

Pumpkin Orange Coat
From £28

Premium Fur Coat
From £41

Iron Gray Fur Jacket
From £24